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Nordic MarTech press kit
Facts, approved descriptions, the founder bio, logos and brand colours for journalists, event organisers and partners. Everything here may be used to write about Nordic MarTech. For anything else, ask — replies come from the founder.
Fact sheet
Boilerplate
Short (about 40 words)
Nordic MarTech is a founder-led AI SEO and answer engine optimisation practice based in Stavanger, Norway. It helps businesses in Norway, Sweden, Denmark and the UK get found, understood and cited by ChatGPT, Perplexity and Google AI Overviews.
Long (about 90 words)
Nordic MarTech is an AI SEO and answer engine optimisation (AEO) practice founded in 2025 by Fredrik Asche Kaada and based in Stavanger, Norway. It structures companies' websites, content and third-party presence so AI assistants such as ChatGPT, Perplexity and Google AI Overviews can find, understand and cite them, and measures that visibility monthly against a recorded baseline. The practice works with businesses in Norway, Sweden, Denmark and the United Kingdom, publishes every price on its website, and gives 3% of net profit each year to The Ocean Cleanup, Pencils of Promise and charity: water.
Founder
Fredrik Asche Kaada — Founder
Fredrik founded Nordic MarTech in Stavanger in October 2025 and leads every client engagement himself. He holds an MSc in Innovation and Sustainable Development from NTNU and a BSc in Marketing and Brand Management from Kristiania University.
- Led the communications task force for UNCTAD's 15th quadrennial conference and co-led UN Youth Strategy 2030 communications at UNCTAD, Geneva.
- Co-facilitated an SDG 10 roundtable at the ECOSOC Youth Forum, UN Headquarters, New York.
- Co-founder and CMO of the solar energy venture Kitos Light AS (2021–2022).
Headshot: download. A higher-resolution original is available on request.
Logos
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Vector (SVG) and PNG versions are available on request from the media contact below.
Brand use
Signal orange#FF751F · actions, the logo
Midnight blue#0A1430 · dark surfaces and cards
Ink#14151A · text
Cream#FAF8F5 · light surfaces
- Write the name as Nordic MarTech — two words, capital M and T. Not "NordicMarTech", "Nordic Martech" or "NMT".
- The legal name, Kaada Nordic MarTech, is for formal and financial references only.
- Keep clear space around the logo of at least the height of the mountain mark. Do not recolour, stretch, rotate or add effects.
- Use the dark-text logo on light backgrounds and the white-text logo on dark backgrounds.
- Orange marks an action. Midnight blue carries dark surfaces and cards.
Commentary topics
Fredrik is available for comment, in English or Norwegian, on:
- How AI assistants choose which businesses to name and cite, and what that means for search marketing.
- Answer engine optimisation (AEO) and generative engine optimisation (GEO) for Nordic and UK businesses.
- Measuring AI visibility honestly: baselines, monthly tracking, and why no one can guarantee citations.
- Published pricing and founder-led delivery in the agency market.
Press releases will be listed here as they are published.
Media contact
Fredrik Asche Kaada, founder
contact@nordicmartech.com · +47 46 500 745
Ytre Eiganesveien 13, 4022 Stavanger, Norway
