Superbots — Smart AI Chatbots

Chatbots trained on your own knowledge base — they qualify, book and hand off to sales around the clock, grounded in your content. From €500 + €1,000/mo.

Conversational AI

Every Enquiry You Miss After Hours Goes to Whoever Answered First

Most enquiries don't arrive during office hours. They arrive at 21:40, from someone comparing three suppliers in one sitting, and the one who replies first usually wins. A Superbot answers immediately, in your words, and aims to book the meeting while the visitor is still on the page.

The default website chatbot does the opposite. It answers from a generic model, invents details it has no basis for, can't see your pricing or availability, and hands the visitor a form when they ask anything real. Buyers have learned to close it on sight.

Built Different From a Chat Widget

What MattersStandard Chat WidgetA Superbot
How it decidesFixed decision-tree branchesReasons over your actual content, live
What it knowsA short predefined FAQ listYour full site, documents and pricing rules
Qualifying leadsA form dressed up as chatScores fit and intent as the conversation happens
What it can doSends messages, nothing elseBooks calls, creates CRM records, escalates
How it soundsGeneric, off-the-shelf toneTrained on your brand voice

How the Process Works

  1. Knowledge Base Build. We structure your site, documents, product data and pricing rules into a source-backed knowledge base the bot answers from — the same asset that makes you citable to answer engines.
  2. Persona & Conversation Design. Tone, boundaries and escalation rules written by a person: what it handles, what it refuses, and exactly when it passes to a human.
  3. Qualification Design. The questions it asks before booking anything — job type, timeline, budget band, location — so what reaches your calendar is already filtered, not just anyone who clicked.
  4. Integration. Connected to your CRM, calendar and pipeline so it can qualify, book and create records rather than just reply.
  5. Supervised Launch. A soft launch where real conversations are reviewed before it runs unattended — we don't point it at your traffic and hope.
  6. Monitor & Retrain. Monthly review of what it got wrong, what it escalated, and what your buyers actually asked — fed back into the knowledge base.

Priced Where the Work Is

TierWhat's IncludedInvestment
CoreOne knowledge base, one site. CRM and calendar integration, lead qualification and booking, monthly retraining.€500 setup+ €1,000/month

You're not buying a launch — you're buying something that answers every enquiry at 21:40 for as long as you keep it running, so the price sits where the work actually is. At €1,000 a month, Core costs around €33 a day. If your average job or contract clears that, work out what one recovered enquiry a month is worth to you, and judge it against that. It covers the nights and weekends nobody is staffing.

Running multiple bots across departments, locations or languages? That's scoped on the audit — the architecture is the same, the volume isn't.

What's Included

  • Knowledge base build and structuring
  • Custom persona and conversation design
  • Qualification questions that filter before booking
  • CRM, calendar and pipeline integration
  • Hosting, model costs and monitoring
  • Ongoing retraining as your offer changes

Grounded, Not Guessing

Every answer is grounded in source material you approved. Where the bot doesn't know, it says so and routes to a human instead of improvising — which is the single most common way chatbots damage trust. Conversation data runs under a data processing agreement, behind your existing consent settings, and is never used to train public models.

What You Actually Get

  • Transparent pricing — setup and monthly quoted up front, no usage surprises.
  • Direct access — you work with the person doing the work, not an account manager relaying updates.
  • Full ownership — the knowledge base is yours, and it keeps working for AI search even if you retire the bot.

Where Superbots Earn Their Keep

The same architecture, three common jobs. Which one matches how buyers actually reach you:

  • Sales Qualification. Engages site visitors, scores their fit against who you actually want as a client, and books the ones worth your time. Built for consultancies, agencies and high-ticket service providers.
  • Client Intake. Handles first-touch questions, walks people through what to prepare, and collects the details you need before the appointment. Built for clinics and specialist practices.
  • Product & Order Assistant. Guides visitors to the right product or package and resolves order questions without a support ticket. Built for e-commerce and high-SKU catalogues.

Common Questions

How is this different from a standard chat widget?

A Superbot is trained on your own material — site, documents, product data, pricing rules — and connected to your CRM so it can book, qualify and hand off. A widget chatbot answers from a generic model and forgets you the moment the tab closes.

How long does it take to go live?

Typically two to three weeks from kickoff: one week to structure the knowledge base, one to train and test, then a supervised soft launch before it handles traffic unattended.

What happens when it doesn't know something?

It says so and hands off. We'd rather it route a visitor to a human than invent an answer — every response is grounded in your approved source material, and anything outside that scope escalates instead of guessing.

Can it book meetings and push leads into our CRM?

Yes — booking, CRM record creation, lead scoring and hand-off are the point. A bot that only answers questions is a search box with a personality.

Where does the conversation data go?

Conversations are processed under a data processing agreement, hosted in the EU where the stack allows, and the bot runs behind your existing consent settings. We don't train public models on your customer conversations.

What does the monthly fee actually cover?

Hosting, model costs, monitoring and monthly retraining as your offer changes. A bot left untouched for six months starts giving out last season's answers — the monthly is what stops that.

Ready to See Where You Stand?

A free AI visibility audit, back within 48 hours: your technical SEO health, how ChatGPT, Perplexity and Google AI Overviews currently describe your business, and the three fixes we would prioritise first. Specific to your site, and yours to keep whether or not we work together.

Before you commit to anything

Most agencies will show you impressions. We would rather show you the gap.

Reach, impressions and engagement are the numbers that are easiest to make look good, which is exactly why so many reports lead with them. None of them tell you whether a buyer comparing you against three rivals ends up choosing you.

So find out before you hire anyone — including us. Name three competitors and get the real gap between you and them, across Google and AI search, delivered on the spot. €197 flat, no call to sit through, and the full amount credited back against any service you start within 30 days.

See where you stand →

Exactly 3 competitors · delivered instantly · €197 credited back in full

AI Search & SEO — Nordic-Built

Not sure where to start? Let's map it out together.

Yours to keep, whether or not we work together.