Terms & Conditions

Version 2.2 · Effective 3 October 2026 (Version 2.1 effective 28 September 2026; Version 2.0 effective 23 July 2026) · Last updated 3 October 2026 · Kaada Nordic MarTech (Org. No. 936 289 835), Ytre Eiganesveien 13, 4022 Stavanger, Norway · contact@nordicmartech.com

1. Scope and who we work with

These Terms apply to every service, report, software delivery and website use between Kaada Nordic MarTech ("we", "us") and the business that engages us ("Client", "you").

Business clients only. We sell only to businesses, organisations and sole traders acting in the course of their trade. We do not contract with consumers. By ordering, signing a proposal or starting a Competitor Snapshot, you confirm that you are acting for a business.

2. How a contract is formed and which document wins

Nothing on this website is a binding offer. A contract is formed when (a) both parties sign a proposal or Statement of Work, or (b) for self-serve products such as the €197 Competitor Snapshot, when your order is confirmed after payment.

The Main Agreement means these Terms together with all executed Statements of Work and Service Schedules. If documents conflict, they apply in this order: (1) the signed Statement of Work or order confirmation; (2) the Data Processing Agreement, on anything about personal data; (3) any Service Schedule; (4) these Terms.

3. Services

We provide growth engineering, Answer Engine Optimisation (AEO), content systems, visual asset generation and software development. Scope, deliverables and timelines are set out in each Statement of Work. What we commit to is the work: verified deliverables matching the agreed scope. We do not promise rankings, citations or commercial results (see section 14).

4. Prices, MVA and payment

Prices and MVA

Prices are in euros (€) and stated excluding VAT/MVA. Kaada Nordic MarTech is not currently registered in the Norwegian VAT Register (Merverdiavgiftsregisteret), so no MVA is charged while that status applies. When registration becomes required, MVA is added at the applicable rate from the registration date, and we will tell you before the next invoice. The MVA treatment that applies is always shown on the invoice or order page.

Retainers and fixed services

Services such as AI SEO & AEO, Content Marketing, Lead Generation and Press Releases are billed in full according to the agreed schedule — monthly in advance, or per release for campaign-based work.

The 50/50 split

A 50/50 payment split applies only to two service categories. Custom Apps & Web Infrastructure: custom application builds carry a €5,000 fixed base build fee, which splits into a €2,500 deposit invoiced upon contract execution and payable prior to project kickoff and infrastructure provisioning, and a €2,500 final balance invoiced upon written client sign-off of the functional staging build. The balance must be received and verified in full prior to DNS cutover, production domain deployment, or release of final administrative credentials. Staging sign-off does not waive the fourteen (14) day post-deployment defect warranty covering verified bugs against the agreed scope of work. Ongoing hosting, deployment, SSL, uptime monitoring, technical support, updates and security patching are optional and, where the Client elects them, billed separately at €295/month. A full PWA conversion of the client's existing website is included within the €5,000 build and is not sold, quoted or charged as a separate item. AI Photoshoots & Brand Imagery: 50% deposit upon project initiation and prompt calibration, and 50% final balance due prior to final high-resolution asset dispatch.

This split does not apply to monthly retainers or standard consulting engagements.

Database Reactivation

Standalone Database Reactivation carries a €1,500 setup fee plus a 30% performance share on verified collected revenue from closed deals, attributed within 90 days of the contact's first touch. Contacts must have had no prior contact for at least 90 days. The 30% performance share is never waived. The performance share is calculated from the Campaign Reconciliation Ledger and invoiced monthly in arrears, with that month's ledger attached to each invoice. The Statement of Work sets the reconciliation timetable, how a disputed ledger line is resolved before it is invoiced, and each party's right to check the ledger against the Client's CRM and billing records.

Digital products and the Competitor Snapshot

The €197 Competitor Snapshot and similar automated audits are paid 100% upfront. Because computing resources and data extraction start as soon as the order is placed, the fee is non-refundable once analysis has started. The full €197 is credited against any qualifying service you start within 30 calendar days.

Invoices and late payment

Invoices are payable by the due date stated on the invoice. Late payment carries interest under the Norwegian Late Payment Interest Act (forsinkelsesrenteloven). If a retainer invoice is overdue we may pause ongoing work until the account is brought up to date, without removing anything already delivered.

5. Review and acceptance

When we notify completion of a 50/50 deliverable (Custom Apps & Web Infrastructure or AI Photoshoots & Brand Imagery), you have seven (7) working days to review it and request adjustments within the agreed scope. If we receive no written notice or revision request in that time, the deliverable is accepted and the final balance is due.

6. Intellectual property

Your material. You keep full ownership of the brand marks, trademarks, text and data you give us.

Fixed-fee and milestone work. For fixed-fee engagements, milestone projects and standalone builds (including Custom Web Applications, Progressive Web Apps, Brand DNA Kits and AI Photoshoots), intellectual property rights, code repositories, design assets and administrative access transfer to you on 100% payment of all milestone invoices. Until then you hold a revocable, non-exclusive licence limited to reviewing the staging version.

Retainer work. For monthly retainers (including AI SEO & Answer Engine Optimisation, Lead Generation, Content Marketing, AI citation distribution within M1–M4, legacy Social Media Marketing retainers, legacy Personalised AI Video & Smart Outreach, and Multi-Channel Smart Outreach & Dynamic Lead Routing), custom schemas, written copy, content assets and configuration scripts become yours on delivery into your own environment, and you keep them when the engagement ends. Where an engagement combines a one-off setup fee with a retainer, the setup follows the fixed-fee terms and the recurring work follows the retainer terms.

Our tools. We keep ownership of our pre-existing code frameworks, AI prompt stacks, automated pipelines, schema architectures and internal tools used to produce your work.

Performance engagements (Database Reactivation). These consist of operational deployment, attribution tracking and campaign optimisation. No bespoke software or permanent intellectual property is transferred. You keep all rights to your CRM data, customer records and campaign responses. We keep our execution workflows and campaign logic, and fully anonymised, aggregated performance statistics that contain no identifiers, hashes or record-level data.

7. Data protection

Where we process personal data on your behalf, you are the controller and we are your processor. A Data Processing Agreement under GDPR Article 28 is signed before any personal data is handled, and it governs that processing.

• Your responsibilities. You confirm that you have a lawful basis, and any consents and privacy notices needed, for the data you give us and for the communications we send on your behalf. You are responsible for the accuracy and origin of the data you supply, and you will compensate us for claims caused by data you supplied unlawfully or inaccurately.
• Our responsibilities. We process only on your documented instructions, keep the data secure, use only approved sub-processors, and apply the eligibility rules agreed in the Statement of Work (for Database Reactivation, the dormancy and consent gate). We answer for applying those rules correctly.
• Sensitive sectors. We do not accept health records, patient lists, a law firm's client lists or other special-category or confidential data unless each person has given documented consent to the marketing concerned and the Statement of Work sets out the extra safeguards. Messages never name a treatment or legal matter.
• Attribution records. Attribution records, touch logs and campaign ledgers are processed only on your instruction to produce the Campaign Reconciliation Ledger, from which verified collected revenue and the performance share are determined. Contact-level records are deleted within thirty (30) days after the later of the end of the last attribution window and final reconciliation sign-off, and in any event no later than sixty (60) days after the last attribution window ends.

8. Marketing communications

Campaigns we run for you follow markedsføringsloven § 15 and equivalent rules where recipients are based. Marketing email or SMS goes to a named person only with their consent, or within an existing customer relationship where they have not opted out. First approaches to businesses use company addresses, LinkedIn, phone or letter. Every message carries a working opt-out, and opt-outs are honoured immediately and permanently. Calls to private individuals are checked against the Reservasjonsregisteret.

9. AI-generated content

Some deliverables are created or assisted by AI. Every deliverable is reviewed by a person before it reaches you. AI-generated images and video are illustrative: you agree not to present them as documentary photos or footage of real premises, staff, customers, completed work or events, and to label them as AI-generated wherever the law or a platform's rules require. Chatbots and voice assistants we deploy tell users at the start that they are talking to an AI, and you agree not to switch that disclosure off.

10. Confidentiality

Each party keeps the other's non-public business information confidential and uses it only for the engagement, during the engagement and for three years after. This does not cover information that is public, already known to the receiving party, or that must be disclosed by law.

11. Subcontractors

Nordic MarTech is founder-led and works with vetted specialist partners. We may use subcontractors for parts of the work, remain responsible for their work towards you, and bind them to confidentiality and data processing terms at least as strict as these.

12. Hosting, third-party services and events outside our control

For clients on the optional €295/month managed infrastructure plan, we maintain cloud hosting, uptime monitoring, third-party API connectivity (including LLM endpoints) and structured-data health. Neither party is liable for delay or failure caused by events outside its reasonable control, including outages at upstream providers, major changes to AI models or platforms, or cloud infrastructure downtime.

13. Limitation of liability

To the extent Norwegian law allows, neither party is liable for indirect or consequential loss, including lost revenue, profit or data. Our total liability under each Statement of Work is limited to the higher of (a) the fees paid under that Statement of Work in the three (3) months before the claim, or (b) €5,000. These limits do not apply to loss caused by gross negligence or wilful misconduct, or where the law does not allow liability to be limited.

15. Term, renewal and cancellation

All M1–M4 marketing packages carry a binding three-month minimum term, billed monthly in advance with no setup or onboarding fee. The three months is the shortest window in which search engines and conversational language models can crawl indexed changes and begin citing them; a shorter term would mean invoicing for work neither party could yet evaluate. After the minimum term the agreement continues as a rolling month-to-month retainer.

Package scope change, effective 3 October 2026. Organic social channel management is removed from M1–M4 and replaced, at unchanged prices, by AI citation distribution and brand syndication (M1 and M2: three channels; M3: five channels; M4: no channel cap), together with LLM visibility tracking (M1 monthly, M2 fortnightly, M3 weekly, M4 at least weekly with on-demand checks). The new scope applies to every agreement signed or renewed on or after that date. A client on an Annual Unlock term that began before that date keeps organic social channel management until the end of that prepaid term at the locked rate, unless the client elects in writing to move to the new scope earlier; the new scope applies from renewal.

The Annual Unlock is a prepaid twelve-month term. On M2, M3 and M4 it is fixed at 15% below the monthly rate. M1 Brand Beacon is priced as a taper rather than a flat discount: €2,700 per month for months one to three, then €1,500 per month for months four to twelve — €21,600 in total, a saving of €10,800 against the monthly rate. It renews automatically, at the rate the client started on. Unless the client gives notice, the term renews for a further twelve months at the same price paid for the initial term, invoiced in advance in the same way. A client's renewal rate is not increased by any change to Nordic MarTech's published prices during or after their term; the locked rate applies for as long as the engagement continues without a break.

To prevent a renewal, or to end a rolling monthly engagement at any point after its three-month minimum, the client gives thirty days' written notice to contact@nordicmartech.com before the renewal or end date. No cancellation fee applies and no exit process beyond that written notice is required. Nordic MarTech notifies the client by email ahead of the notice deadline before each renewal, stating the renewal date and the amount that will be invoiced. Work already delivered and invoiced remains payable; fees for a period already prepaid are not refunded on early termination, but delivery for that period continues to its end.

Executive review meetings are structured as follows. On M1, M2 and M3 twelve-month terms, the term includes four free 45-minute executive reviews across the twelve months, scheduled approximately every third month, covering progress, delivery and output measured against the client's recorded baseline and concluding with a refined roadmap. The final review of the term is scheduled ahead of the renewal window, so that mid-term performance evaluation remains independent of any renewal discussion. On M4 Enterprise Horizon, a 45-minute executive review is included every month on every contract term, alongside a dedicated quarterly strategy day. All reviews are included at no charge and carry no obligation to renew. Client AI Visibility Scorecard data and raw citation tracking exports are available on request at any time, during or after the engagement, delivered by secure digital transfer within five (5) working days of a written request.

Every Annual Unlock includes five custom done-for-you marketing and SEO workflows documented as standard operating procedures, stated value €2,500, scoped during onboarding. These are retained by the client after the term whether or not the engagement continues. The 15% annual rate replaces the 10% quarterly prepay rate rather than stacking with it, and prepay savings and the €500 Brand Strategy Session credit are mutually exclusive — the client applies whichever yields the higher saving.

16. Governing law and disputes

These Terms and every contract with Kaada Nordic MarTech are governed by Norwegian law. Disputes are subject to the exclusive jurisdiction of Sør-Rogaland tingrett, Norway.

17. Changes to these Terms

We may update these Terms for future engagements. The version and date at the top show which text applies; a signed Statement of Work stays on the version in force when it was signed unless both parties agree otherwise. Earlier versions are available on request.

Contact

Questions about these Terms: contact@nordicmartech.com or +47 46 500 745.